Salesforce Arabia

Updated on May 12, 2010

Salesforce Arabia is a local independent representative for the well-known CRM and sales cloud software company, Salesforce. As a fresh entry on the Arabian market, Salesforce Arabia had to make a good first impression with the help of a new identity and strong communication channels.

According to the company’s communication strategy, all the channels had to support the main sales campaign. Therefore, the identity creation process resulted in a fresh new logo and a series of branded campaign-oriented channels, such as the campaign website and the email marketing newsletters.